Today the old commercial methods no longer work.
We need a different approach to the market: a new professional figure with transversal skills in Digital Marketing, Communication and Sales.
If we want to be successful in sales, we need a Modern Marketing expert.
Today more than ever for any company, cost optimization has become a dominant imperative, and in many cases, it is the only way to improve or simply maintain, operating profit. In a situation characterized by stagnant demand, where it is very difficult to increase revenues, cost containment could be the ideal strategy for companies to achieve a profitable result at the end of the year.
At the same time we are witnessing profound transformations taking place in all markets, some caused by the pandemic, others already in place for some years, especially in the advertising and sales sector, or more generally in marketing activities.
The keywords that in the last decade have had a disruptive impact on marketing are in my opinion two: digitization and globalization. Digitization, through its very rapid technological evolution, has upset traditional methods of communication by creating new channels and new forms of connection with the public. I am not referring only to social media, but also to the very recent video conferencing platforms that exploded as a result of the needs imposed by social distancing but which in reality had already taken their first steps even before the advent of lockdowns.
Globalization has found in digitization a perfect tool to expand to every corner of the world, and, although temporarily slowed down by the pandemic, it is actually continuing to make its effects felt thanks to the increasingly widespread e-commerce platforms that are allowing many companies to continue exporting their products abroad. This scenario involves a radical transformation in the figure of the traditional seller, who can no longer exempt himself from the use of new communication and connection tools with his customers.
Webinar, Call, Challenges, Elevator Pitch, Storytelling: they are not only elegant IT terminologies or fashionable Englishisms, but they are also effective and indispensable means to be used to reach new potential buyers, to increase the reputation of your product or to launch your own startup. The answer to the need for cost containment and the simultaneous use of new communication techniques can be what I propose as an expert in "Modern Marketing", that is the figure of a salesman who also has the skills to be able to carry out in total autonomy and with qualified professional.
It is certainly not a traditional and easily available profile. Typical skills of an expert salesman are needed together with computer skills, i.e. you need to know how to interpret the needs of your target audience and also know how to use professional graphic tools. We know that what is explained is important, but it is perhaps more important how it is explained. The advantage for the company is twofold since an operational benefit is obtained (creating the advertising material in-house allows immediacy and speed of execution) and an economic benefit (the realization cost can be merged into the success-fee of the commercial result).
Create an effective pitch
and attract attention.
It all depends on how you communicate.
Support for Italian companies and start-ups in ASEAN markets.
I carry out Business Development activities in the Asian markets, providing support to start-ups with participation in Call, Challenges and Accelerator Program in various sectors (environmental, medical, fintech, agrifood).
May I help you?
- Search and selection of new potential customers
- Creation of any kind of communication material to support the commercial activity (websites, brochures, professional Powerpoint presentations, elevator pitch).
- Digital Marketing
- Training & Consulting
- Business Development
I have strong expertise in multiple sectors of activity, constantly updating my skills to provide adequate solutions to the ever-changing market conditions.
I have created a network of collaborators and partners selected on the basis of rigorous quality specifications, in line with my demanding way of working.
Reliability and fairness are the fundamental pillars of my work. Customer satisfaction must always be total and for me, it has more value than economic profit.
My Value Added
Professionalism and cost optimization.
My collaboration allows facing the market with the most modern sales techniques at a much lower cost than the traditional model of representation, agency or consultancy.
I only work with clients who fully share my passion for the job and my vision. I am not a simple outsourced service provider but fully integrated support in the business organization.
Keen to know more?
Please do not hesitate to send any request. I will reply to you immediately!